Portfolio – Case Study
Dispro bordados
From a traditional offline model to a corporate digital ecosystem with a modernized identity, multi-sector catalogs, and streamlined lead generation.
Expertises
Services
The Origin
A legacy brand entering the digital era
Disprobordados has been a cornerstone in specialized tailoring and corporate embroidery since 1998. Led by CEO Nubia Huertas, the company needed a complete visual and digital rebirth that matched the durability of their physical garments. The goal was to translate decades of B2B expertise into a modern, authoritative brand identity and online presence.
The Challenge
Modernizing heritage and structuring complex B2B catalogs
The hurdle was twofold. First, we had to redesign a legacy logo and brand identity, modernizing it without losing the trust built since 1998. Second, we needed to organize a massive, multi-sector portfolio—Health, Corporate, Education, Hospitality, and Industrial. The user journey had to shift from a traditional offline model to an intuitive digital interface that guides procurement managers directly to their specific needs.
Design & Technical Execution:
A unified corporate ecosystem
We executed a complete visual overhaul, applying the modernized brand identity to a modular, smooth-scrolling digital architecture. To handle their complex B2B portfolio, we engineered a dedicated CMS tailored for optimal conversion. The platform combines clean, responsive UI design for on-the-go procurement managers with robust sector-specific SEO and seamless WhatsApp quoting integrations. This structure perfectly translates their manufacturing precision into a highly functional online experience.
